Neil A. Carousso produces and co-hosts WCBS Newsradio 880’s Small Business Spotlight series with Joe Connolly. Click here to watch the weekly video segments featuring advice for business owners on survival, recovery and growth opportunities.
  • Small Business Comeback Tour: BrownMill Company

    By Joe Connolly and Neil A. Carousso

    NEWARK, NJ (WCBS 880) – This small business has created a local lifestyle brand and an experience in Downtown Newark.

    Justis Pitt-Goodson told Joe Connolly business is “booming” at BrownMill Company since opening a retail location at 49 Halsey St. in June.

    On the WCBS Small Business Comeback Tour, sponsored by PSE&G, Pitt-Goodson explained they had built their online brand over the last 12 years, but it was always a dream of his to have a brick-and-mortar store. He took advantage of lower rents during the COVID-19 pandemic and set up shop.

    “The community came out and supported and it’s been up from there,” said Pitt-Goodson.

    Connolly pointed out it seems the custom tailor has a local barbershop feel where customers come to hang out.

    “People consider it a hub of creativity and a place of inspiration,” Pitt-Goodson said.

    Part of that inspiration comes from within. The recent Rutgers University graduate is motivated by his father to pay success forward, so BrownMill Company was founded as a social enterprise.

    The company co-sponsors Giving 1/10th – a community garden in Newark that aims to increase access to fresh and organic vegetables for local residents. BrownMill Company also hosts weekly basketball camps in Pitt-Goodson’s hometown of Piscataway.

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